Skip to main content

 

TRIUMPH ORIGINALS | SOUTH GARAGE MOTOR CO.

ITALIEN

 

 

Triumph Originals Italy

 

 

 

 

 

 

SOUTH GARAGE MOTOR CO.

„Endlich!“ – das war die kurze und knappe Reaktion von Giuseppe Carucci, dem Gründer von South Garage Motor Co. in Mailand, als er das Design-Briefing für „Icons of British Originality“ erhielt. Mit diesem einen Wort fasste er die Leidenschaft und Energie perfekt zusammen, die sein Unternehmen seit 2012 antreiben – dem Jahr, in dem es mit dem Customizing von Motorrändern begann.

Triumph Originals Italy South Garage Motor Co team member

 

Zwar ertönt aus den Lautsprechern ihrer Werkstatt häufig Frank Sinatras „My Way“, doch ihr Ansatz beim Custom-Bau ist deutlich weniger egozentrisch. Unabhängig davon, woran sie gerade arbeiten, bewahren sie stets großen Respekt vor dem Motorrad und der Marke. Ihr Ziel ist es immer, die Besonderheiten jedes einzelnen Bikes hervorzuheben, ohne dessen Identität zu kompromittieren.

Dem Motorrad treu zu bleiben und gleichzeitig etwas Einzigartiges und Exklusives zu schaffen – das ist das Ziel von South Garage Motor Co. bei jedem einzelnen Umbau. Mit hochwertigen Materialien, höchstem handwerklichem Können und einem stilsicheren Gespür verfolgen sie das stetige Ziel, die perfekte Balance aus Ästhetik, Funktionalität, Komfort und Leistung zu schaffen.

 

Triumph Originals Italy South Garage Motor Co bike sketches

 

„Für mich sind das zeitlose Eleganz, dezenter Luxus und ein unverwechselbarer, charismatischer Charm.“

 

 

How did you get into Customs?

I’ve been into custom builds since day one. It really fits my attitude to life, as well as my passion and vision for the business.

What do you think makes the Bonneville platforms a great platform for custom builds?

The Bonneville range of motorcycles has such a timeless appeal and its such an extremely versatile platform from a chassis and drivetrain point of view.

How would you describe your approach to custom bike building?

My philosophy is ‘disrupt without disrupting’. By that I mean, the goal is always to enhance the distinctive features of the brand and the motorcycle, without compromising its identity. At the same time, the aim is to create a unique and exclusive piece of superior quality, that feels bespoke to the owner in terms of both quality and aesthetics.

What’s your favourite part of the build process, and why?

My saying is ‘ditch the plastic and go for classic!’ I think that you only get exclusive character, aesthetic satisfaction and a sense of authenticity by using superior materials with the finest workmanship.

What makes your builds unique compared to others in the custom scene?

I think it’s my approach to my work. I only use the finest quality materials, finishes and styles. I’m constantly searching for the ideal balance of aesthetics, functionality, comfort and performance

What aspect of British culture has influenced your response to the brief?

I think it’s a combination of three aspects that I feel are characteristic of iconic British culture. These are timeless elegance, discreet luxury and evocative charm.

If you could build a custom bike for anyone, who would it be and why?

David Beckham, because he’s such a prominent British public figure with international visibility and appeal. He’s a keen motorcyclist, athlete, and style icon with impeccable stage presence. He is emblematic of the contemporary British gentleman rider.

Is there a golden rule you always follow when building a custom, and is there one rule you love to break?

One rule I’d never break is that of always respecting the brand and the motorcycle. One that I enjoy breaking is to never try to redefine the frame and chassis.

 

Entdecke Die Modernen Klassiker